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Show Notes:
Ever walked into a family meeting armed with facts, spreadsheets, and a bulletproof case — only to walk out with nothing but more tension? You’re not alone.
In this punchy mini episode, Ben Law unpacks why logic so often fails in farming family conversations — and what actually works instead. From succession and scaling decisions to big changes in the business, emotions nearly always trump calculators.
Ben shares four proven strategies to shift the conversation: start with feelings, ask more and tell less, frame gains not losses, and focus on “us” not “me.” These simple but powerful tools will help you cut through gridlock, build trust, and create alignment without fuelling conflict.
If you’re a farming family trying to keep wealth, relationships, and legacy intact, this is one episode you can’t afford to skip.
